Spot On Productions is excited to announce their support in the release of a new public service announcement (PSA) by an on-going campaign from Special Olympics and Best Buddies called "Spread the Word to End the Word®" which seeks to eliminate the derogatory use of the word "retard(ed)" and promote the inclusion and acceptance of people with intellectual and developmental disabilities (IDD).

This hard-hitting :30 television PSA called "Not Acceptable" was directed by Spot On's Frank Mosca and gives voice to a variety of minorities, each of whom expresses that the offensive, targeted slurs that are, or once were, commonly directed toward them are not acceptable. It culminates in actress and self-advocate Lauren Potter from Fox's "Glee" stating that it is equally unacceptable to use the word "retard(ed)" toward people with IDD or in casual conversation. She and "Glee" co-star Jane Lynch make a call to action to stop using the R-word and to promote the acceptance and inclusion of people with IDD.

"We weren't scared of the controversial script. It was appropriate for conveying the point. We believe in the cause," said Mosca. "We wanted to make the words prominent and impactful to drive the message home that words have power and our choice of language affects everyone around us."

To date, several networks have committed to airing this powerful and compelling PSA including Fox and a majority of their cable channels and regional sports networks, MTV Networks, and Turner Networks including TNT, TBS, CNN, Tru, and Adult Swim.

"Not Acceptable" was executive produced by Jim Serpico and Tom Sellitti of New York based Apostle. The PSA was shot in City Island, NY on the Canon 5D by Director of Photography, Chris Walters and edited by Stephen Franciosa Jr.